After a series of major account issues surfaced, a computer manufacturer decided to reorganize their sales force.
Sales Training Needs Assessment
Rather than rely on the traditional, "Lone Ranger" approach to selling, the company formed a series of sales teams, each team to either be responsible for a major account or market segment. After consultation with management there were three main training needs identified for the newly formed sales force.
Sales Training Solution
Peak Selling designed a workshop based on our Influence Skills and Essential Selling Skills workshops. The workshop was designed to accomplish the following three objectives; first, how to form and lead a sales team; second, how to provide selling skills to those team members that previously had not been expected to support the sales effort; and, third, how to influence other colleagues inside the organization to obtain the necessary resources to resolve special customer requests.